How do I build a balanced earring assortment for my store?

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How do I build a balanced earring assortment for my store?

Build a ladder, not a pile. Start with a broad base of studs and huggies for fast turnover, add mid-size hoops for margin and trend appeal, then layer in drops for gifting and higher perceived value. Cross-link the range with your rings and necklaces, and reorder the fast movers at 6-12 pieces per style.

A practical split

Base (volume): studs and huggies — reorder often, keep shallow depth.
Mid (margin): hoops — bigger diameters carry stronger margin.
Top (value): drops — gifting and occasion pieces that lift average order value.

Not sure where to start? Our team can map a balanced assortment to your market — start the conversation on WhatsApp.